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Expert advice: how to promote your VKontakte page? How to promote a VKontakte page yourself and make money on it? Page boost

Hello! On the Internet we see a huge number of services and offers for promoting social networks, half of them are of course very cool and do their job very well, BUT they are paid. I don’t take into account 300-500 rubles - we are talking about several thousand, or even tens of thousands of rubles. In this blog I write about the promotion, promotion and monetization of websites, blogs, tweeters and other social networks in a FREE method - that is, without investing a penny!


Let me return to the topic of this article and talk about PR for the social network that is quite beloved by everyone (almost everyone) - VKontakte. I won’t talk about it, we all know that this is an excellent engine for promoting your services, your business, website, blog, groups, as well as for communication. I personally have several VK pages, I make money from them. One of the pages I had was purely for friends, but I realized that it was worth upgrading and making money on it.

In order for any page on social networks to start making money, it must have a lot of people - readers. You can, of course, turn to paid services, or you can scroll through everything for free. It all depends on you - time or money, money is time, or time is money. It's different for everyone. I suggest taking the time.

How?! You didn’t know that you can make money on VKontakte? Can! And there are a lot of ways, read about this, use it for your health and earn money. VK is such a social network - it doesn’t seem to mind that you earn money online, but sometimes you get the feeling that they are all greedy beef there. Here you need to follow some rules so that you don’t get frozen:

· Add 40 people a day as friends

· 40 invitations to groups

· 500 likes per day

· They can even freeze you for joining dubious groups (so pay attention to where you are invited)

Today, VK pages are indexed by search engines and it is your group or page that search engines can return based on search queries.

How to promote a page and get

many subscribers

I won’t talk in detail now about quite important things that need to be done: beautiful page design and interesting content (photos, posts, videos, etc.). I offer participation in a project that will promote your resource quickly and easily. What is required of you:



Having gone to the site, you will be taken to a page that contains a link to some group, which you must join and click the “check” button.



This is what will be written.© http://site/ “To receive Free likes, reposts, friends and subscribers in groups every day, you only need to invite a few referrals.

To get a referral link, add 7 people as friends, join 7 groups, give 7 likes or make 7 reposts, or better yet, complete all tasks to use the site’s resources 100%!”It is not difficult! You won’t need to look for anyone, you will be offered links to people you need to add. You can also find frozen pages of participants - don’t worry, they will offer you others.

    After completing the first task, you will receive a referral link through which you can invite your friends who want to promote their pages.

    then complete the remaining tasks, insert links to your posts, photos and other things that you want to promote.

    then you simply distribute your referral link, which will bring you likes and reposts, as well as subscribers.© http://site/ Thanks to this system, you will not need to be afraid that you will be frozen due to the fact that you attract a large number of people.

You understand how great the capabilities of this system are - by participating in which you will passively receive people and...

I lost my job a year ago. I was five months pregnant and couldn’t find another place. I spent half a month in tears. Then I accidentally came across. I wondered why this was needed. While studying the issue, an hour later I had before my eyes the price list of a man who owned five communities - the numbers impressed me. I gave up the idea of ​​selling clothes online and decided to open a public page on VKontakte.

I started googling how to do this. Five hours later, I chose the topic of the future page and began to master Photoshop so that at first I could post photos with interesting quotes and facts. I asked my friends to subscribe to the group I created. They reposted, which is why their friends saw my posts in their feeds. Many were active and subscribed to the public VKontakte. So that I can buy information in other communities. Spent 10k rubles.

4 months later, by the time I gave birth, I had more than 240k followers. Income covers 60% of all my expenses. Now I am completely calm about my financial well-being. As soon as he starts walking, I plan to open another group, and this will become my main source of income. In this article we will look at promoting a VK page.

So, let's list a few steps to promote your page.

Step 1. Select a public topic

When creating a money public page through the sale of information, you should choose a commercial topic. This will help maximize profits. Popular Topics:

  • health;
  • all types of repairs;
  • purchase/sale of real estate;
  • fan club of a certain car brand;
  • recipes.

In the most hackneyed thematic public pages, such as business, humor and simple quotes, the minimum threshold of subscribers can rise to half a million. It is recommended to avoid them, because this is a rather dubious investment of effort and money.

Step 2. Research the target audience in the chosen niche.

You will need to visit the most active VKontakte communities belonging to competitors and request public statistics. They will be happy to show it if they introduce themselves as an advertiser.

  • It is necessary to pay attention to the age of the audience and the city (especially when you plan to link your public to any region).

At first glance, it is impossible to determine audience subscribers. Eg:

  • Logically, the target audience should have IT specialists in the Bashorg public quotation book. However, most of the subscribers are under 18 years old.
  • By highlighting the strengths and weaknesses of your competitors, you can more easily and effectively think through your promotion strategy.

At this stage, it is important to decide who will read the posts and why they should do it. Then make a publication plan.

Step 3. Search for public pages that have a target audience.

In order to promote a public page on VKontakte, you will need to buy information from the communities where the target audience “lives”. The secret of fruitful PR is not in active posts, but in conveying them to your target audience.

Advice: to become popular, like publics with a multimillion-dollar audience, you will need to select 15-25 communities, write to their admins and request group statistics and prices for placement. Standard publishing rule: 1 hour at the top of the feed, and deleting the post after 24 hours.

For convenience, you can create a document in Excel, or a table in Word with five columns:

  1. Community link.
  2. Placement price.
  3. Approximate number of daily visitors per day.
  4. Approximate reader coverage.

Step 4. Creating an advertising post for public relations

The most effective way to promote a page is a beautiful photo + a catchy title + a post with a hyperlink. For example, the user sees “Top 10 books on ... topic”, “Relevant and fresh joke”, etc.

  • The photo should attract attention. The purpose of the headline is to entice people to read to the end. The purpose of a hyperlink is to lead the lead to the desired page.
  • Also, for effective PR of the page, use the following design.

Step 5. Payment for an advertising post

After choosing a suitable VKontakte community, you need to clarify the free time for publication and pay for services. Then all that remains is to wait for the public page with several subscribers to be filled with new people.

Promotion parameters - how to set promotion goals correctly

A proven way to correctly set the goal of VKontakte promotion: decide what the page is needed for. They are usually created for three purposes:

  • earning money from advertising posts;
  • attracting clients to a webinar/film/cafe;
  • promotion for the purpose of further selling the page.

All you need to do is choose a goal, and then start PR using the five steps above.

5 approaches to promoting a VK community

There are five approaches to promoting VKontakte:

  1. Using various services that offer to promote the community. After paying for services, you can get subscribers/likes/comments and even reposts.
    1. Pros: cheap. You don't have to do the work yourself.
    2. Disadvantages: they can cheat not real people, but bots.
  2. Targeting. The social network itself will begin promoting the public on VK if you pay. The PR will be seen by hundreds of people. If they are interested, they will subscribe.
  3. Help freelancers with promotion. Thus, the promotion process is outsourced to a third-party specialist. You need to find an acceptable price list for a freelancer, verify the result (ask for examples of work) and pay for the service.
  4. Public advertising. This was written about above.
  5. Spam. Write in private messages, in the comments. The method is free, but risky. If users complain about spam, the page will be blocked.

Step by step instructions on how to promote a community on VK

The above steps can be supplemented with several points. The result will not be as strong, but the return is guaranteed.

  • Point No. 1. Ask friends and acquaintances to subscribe and repost. At the very beginning, this will help you quickly gain an audience.
  • Point No. 2. Organize a competition. For example: repost, if it gets 50/100 likes, the user will receive a gift.
  • Point No. 3. Look for small public pages with an audience of less than 1,000 and ask admins to repost.

Important! Write interesting or useful articles for readers.


5 important rules for promoting VK communities

Anyone who is interested in the question of how to make their VKontakte page popular should know five important rules:

  • Rule #1. You must always post unique content! You cannot copy other people's posts. The new audience will not want to subscribe, and the old one will slowly begin to leave the group.
  • Rule #2. It is advisable to update every hour. During the day you will need to post at least 10 photos/videos/pictures or articles. If you don’t have enough time, you can reduce it to 5. But not lower!
  • Rule #3. You can't do everything yourself. It is advisable to hire a content manager from the very beginning. He will update the community with new material.
  • Rule #4. Prospect or advertising. If you don’t set a schedule for advertising and publish 10 commercial posts a day, the audience will start unsubscribing in the hundreds.
  • Rule #5. Advertising of scammers, casinos, and dubious investment offers is prohibited!

List of sites and services that help promote VKontakte communities

Hello friends!

Today in this article I want to talk about how to promote your personal VKontakte page. Some moments were overheard at the training of Oles Timofeev (you can read about how I attended the training in Dnepropetrovsk ).

Why is it necessary to promote your personal VKontakte page? Firstly, if you have any skills, then you can offer them to people, and secondly, you will become recognized in those circles in which you have clients or interests. Below in the article I will share tips on promoting a personal account. Interesting? Then read on.

So, before we start promoting the page, I want to focus your attention a little and explain why you should start promoting your VKontakte account now.

What will an account with 1000 friends give you?

1. Opportunity to get clients. Agree, if you write on your page that you can offer a “Cake to Order” and more than 1000-5000 of your friends read about it, then surely someone will remember this, or even immediately order themselves a delicious cake.

2. Popularity! Yes Yes! The more friends and subscribers you have, the higher you become in the VKontakte search and, accordingly, more people pay attention to you.

And that is not all. But I think that these 2 points will force you to do what I will write below in the article.

Well, then let's move on to the elements that your VKontakte page must meet so that you can promote it as soon as possible:

1. Avatar. The avatar must have an adequate and normal photo of you. No left-handed pictures, no photos with a bottle of beer in hand. An avatar is your face. I think you understand that the first thing people pay attention to is who is depicted in the avatar. Present yourself!

2. Status under first and last name. In your status, write what you do or how you can be useful to your friends. Any status messages like “I love you, you are my carrot” are not suitable!

3. The top block is about yourself. Try to fill it out completely, there is nothing complicated there.

4. Block with contact information. Here, indicate your profiles on other social networks and if you have a website, be sure to not forget about it.

5. The education block is similar to the about yourself block. Just indicate where you studied.

6. Block “Personal information”. This block is very important because people can use it to find you on VKontakte. In the list of activities, again, if you make cakes to order, then write that. In “Interests” you should also indicate your interests, for example, I like to make custom cakes. Fill out the items “Music”, “Movies”, “Quotes” at your own discretion, but without excesses in the form of I love watching the film “The Ring”.

7. After everything is filled out according to my recommendations, Let's move on to the photo block. If you have photos that show something inappropriate, then remove them immediately!!! Don't overthink it! Photos naked, with friends drinking beer, etc. Leave only photos that reflect your interest and those photos that will attract, and not on the contrary, scare people. It happens that a person has a serious avatar, and then you go to the photos and there is complete rabble there... This is not good. You are building your brand on a social network. And by the way, under the block with personal information you can always see 5 photos. Be sure to put normal photos in it!

8. Let's move on to your wall. Here it is important to publish content on a 1 to 3 basis. The first type of content is your thoughts, but not how you went to the store and bought a carload of pies. Write your life observations, perhaps something interesting. The second type of content is personal life (you can post photos from Instagram). The third type is reposts with useful information (content like 10 useful programs..., 8 methods... etc. is suitable). This is necessary so that your friends share your information. Agree, interesting posts motivate us to repost more than just some useless statuses.

That's all for now! Yes, I will write the second part of the article on how to promote a VKontakte page and get more than 5,000 people as friends a little later. Subscribe to blog updates at the end of the article and you will be the first to know all the secrets and tricks. In the meantime, you can set up your accounts according to my recommendations. If something is unclear, you can write in the comments, or write to me on VKontakte (you can see all the links to my accounts on social networks in the column on the right).

Bye everyone! See you in new blog articles.

Publication date: 05/27/2018 526

We will try to reveal for you ways to promote your VK page for free and quickly.

In order to promote your VK page for free it is necessary to strictly follow a clear plan. Nowadays, you probably won’t meet a person who doesn’t have his own page on popular social networks. Among all the users, there are quite a few who have realized that you can make good money here too. If you need promotion and have already thought about it how to promote a page on VK read this short article to the end.

Almost 100 million people regularly use VK, and according to some data, more. Naturally, the more enterprising of them have long realized that with the help of simple pages, communities and interest groups you can make sales and attract subscribers; for this, the site has a wide range of functions.

Promotion is used here:

  • for online commerce, for example, services that are already widely known, for stable business;
  • for disseminating news, these are a kind of blogs;
  • to offer various services, for the same promotion or provision of other types of services;
  • to make a profit.

Let's figure out how to promote a VK page for sales and other activities. First of all, don’t get your hopes up for quickly gaining popularity. This process, like many others, requires time and a lot of energy. Do not try to use dubious methods to recruit users; this may result in your page being blocked. The VK service exists for communication, and when promoting commercial projects, do not forget about this feature. Make sure the group content is relevant to the theme of the group or community. You can quickly promote your VK page as a long-term asset. A developed community with a large number of subscribers can be sold on one of the special exchanges.

How to promote a page on VK yourself for free

There are quite a few ways to promote a group, but we will look at four main ones.

1. Trade. Promotion of various services and goods. Considering VK as a way to sell products or a course, or perhaps attract partners to an existing business, it can be noted that this platform has an incredible number of users, including solvent ones.

Being interested, they are ready not only to comment on a post, add a comment or start a dispute, but also to buy. Disputes in the comments, by the way, really spark interest. You can buy everything here, from a pacifier for a child to a tour to Egypt. Whatever your business is, with effort you will definitely achieve high results, you just have to want it. And this despite the fact that you don’t have to pay money to specialists for promotion and complex technical operations like with websites, for example.

2. Partnership cooperation. Links to other resources make promotion mutually beneficial, since by posting an announcement about another community on your VK channel, you can agree with them to make a post about your group on their wall. But this works only if the number of users on both resources reaches several tens or hundreds of thousands. Most often, already promoted communities accept payment for posting less advanced ones. Beginners can adopt this method of promotion.

3. Distribution of advertising. The more popular a community or group is, the more likely it is to receive orders from large sellers to place advertisements on them. It’s hard to imagine, but some of them receive tens or even hundreds of thousands of rubles for advertising. If you want to find an advertiser, use special services. By the way, do not try to overload your wall with advertisements from the very beginning, this may alienate subscribers and you will get the opposite effect and lose the trust of users.

4. Sale. We're talking about accounts here. You can sell your account on the stock exchange very profitably. We have already mentioned this. Most often, such communities are very popular and most users subscribe to them.

To make a page popular, you can use the following methods:

  • Promote your VK page yourself. You can invite only 50 people per day. In order for customers to attract themselves, you need to monitor the uniqueness of the posts you post. We've already mentioned controversy—discussive maneuvers can be used to spark interest in your profile. For example, groups with political themes use this very actively.
  • Special services for page promotion. It is especially effective for those who sell public pages on exchanges. For many, this is a way to earn a stable income.
  • Promote paid. Group advertising will help with this if you use targeting, advertising in other more well-known publics, or ordering advertising from agencies. The last method is more reliable.

We hope we were able to inspire you to take active action and knowing how to promote your group on VK you can make great money, both by remaining the owner of your group and by selling it profitably on the stock exchange.

For ordinary users, the social network VKontakte serves as a way of communication and entertainment, and for more enterprising people - a platform for business. Social networks provide an opportunity for an entrepreneur to present his products or services to an audience of millions. Provided that he manages to promote his VKontakte page. Otherwise, a business on social networks may end in failure before it even begins.

What does a popular VKontakte page look like?

When a person thinks about how to promote a VK page for free, he is driven by a certain ultimate goal. For some it is making a profit, for others it is a thirst for popularity. In both cases, motivation alone will not be enough. To do this, you need to master information on professional profile promotion.

Celebrities and famous people are always in the first places in the general search.

A popular page is considered to be one that has more than ten thousand subscribers, and under each post on the profile wall there are hundreds of reposts. Such parameters are typical for profiles of stars or public figures.

However, they did not have to make any efforts to promote them due to the fact that they are popular outside the social network. To promote a page from scratch, the average user will have to put in a lot of time.


If you choose a narrower filtering, then the pages of ordinary users will appear in the first places


Promoted profiles on VKontakte are in the first positions in the general search, as well as in the lists of group or public members. This suggests that the more popular the page is, the faster users will be able to find it and in the future they will not have to make any effort to promote it.

A significant increase in the page in search results begins after gaining 10–20 thousand subscribers. These numbers should be taken as the minimum bar for profile promotion.

How to promote a page on VK?

It’s worth noting right away that if we are talking about promoting a page in order to promote a large-scale project on social networks, then for this it is better to create a group or a public page.

A VKontakte group or public page is a place on a social network where users can communicate with each other on common topics. The fact is that promoting a page on VK is different from promoting a community. Therefore, before you engage in promotion, you should decide on its ultimate goal.

To bring your VKontakte profile to the TOP of the search, you need to format it correctly. To do this you need:

  • Set the correct profile name.
  • Fill in personal information (place of residence, marital status, status, etc.).
  • Put a photo on your avatar.
  • Fill several albums with thematic photos (vacation, family, etc.).

The profile name is the first thing a user sees when viewing incoming applications. Names such as “Alena Massage”, “Manicure Moscow” immediately repel potential clients. Therefore, for a page on VKontakte it is better to use a real name or a plausible pseudonym.

  • Personal information does not play a decisive role in the promotion of the page. But in order to completely eliminate the possibility that the user will consider the page to be fake, it is better to fill it out. For example, in order for a young man to make his page attractive to girls, it is better to post high-quality photos and fill out the status with a serious quote or appeal.
  • To reach a large part of the potential audience, your personal information should indicate a city with a population of about a million inhabitants. It is strictly not recommended to indicate St. Petersburg or Moscow. Otherwise, the profile will not reach the top search positions due to the dense population of these cities with stars and famous personalities.
  • People are more interested in profile photos. Some people enjoy looking at pictures of even strangers, so the more photos there are on the page, the better. In addition to personal photos, you also need to add samples of goods or works that the owner of this profile can offer.

Free page promotion on VK

You don’t have to pay for popularity on social networks. Can . Provided that the user devotes all his free time only to this activity. You can promote your profile using several techniques:

Special services and online programs allow you to increase not only subscribers, but also likes. The essence of their work is that after registration the user enters the ID number of the page that needs to be promoted. Next, he needs to earn points in order to subsequently exchange them for subscribers. In such programs you can get subscribers for a fee, but it is not advisable to do this. After all, to earn currency to buy followers, you just need to like and add users as friends.


  • You can also promote your page using mutual subscriptions through the social network itself. Offers for mutual subscription can be found in the comments under popular community posts, on user pages or by thematic hashtags. A hashtag is a link for navigating through social network posts. The use of hashtags for self-promotion is more typical for the social network Instagram. However, attracting subscribers in this way on VKontakte also cannot be ruled out.
  • You can also trust thematic communities to promote your profile. They are designed to post posts with a call to like, subscribe, or repost a post. All actions occur on the principle of reciprocity, so this method can be combined with the previous one.
  • Advertising a page through personal messages is not as effective as promoting a profile through a special application. However, for an integrated approach to achieving the goal, it is better to advertise the page in all available ways. The content of the advertising message should “catch” the user and unobtrusively force him to take a certain action (visit an online store, go to a page, view a post, etc.).

No need to openly spam. The administration of the social network Vkontakte is really actively fighting spam, so the profile from which messages were sent can simply be “frozen” or blocked.
The maximum number of personal messages should not exceed 30–40 per day.

The monthly audience of the Vkontakte social network in April 2017 reached 95 million users. For business promotion and development, this is a colossal audience size, which allows you to quickly improve work efficiency and increase sales volumes. Therefore, promoting a page on VKontakte is a skill that can bring benefits incomparable to the time and effort spent.

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